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happy birthday miss helvetica


Today it is the 50th anniversary of one of the most popular typographic font, the 'Helvetica'. There is an interesting article in today's BBC digital edition. Opinion, examples taken from advertisement and corporative design are outlined in it. Let us see:
'The Helvetica font is celebrating its 50th birthday. You've probably seen it a thousand times today. Why? At this moment in boardrooms across the globe, captains of industry are leafing through sheet after sheet of typefaces. There are hundreds of choices, but many of these movers and shakers don't take a lot of leafing before plumping for Helvetica. We live in a world where we are surrounded 24 hours a day by adverts and corporate communications, many in typefaces chosen to subliminally complement the message. (more).

Comments

Neres said…
50 años y yo todavía la uso!!, este es mi primer comentario sobre algo que creí nunca comentaría. Por eso me gusta tu blog, por distinto.

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